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Interworld Digital: No Cost Solution for Theater Owners in India!

Posted by  Search EzineArticles.com   on: 2005-08-12 19:49:26


Now after some 110 years of movies, and 77 years after the first ‘talkies’, the movie industry is again caught in the winds of change: Cinema sans ‘film’ or celluloid -- Digital Cinema!

Digital Cinema is the way movies are made and screened using digital technology -- where ‘bits and bytes (strings of 1s and 0s) record, transmit and replay images’. In this format, a compact disc stores, transmits and retrieves an incredible quantity of information exactly as it was originally recorded - time after time. In addition, bytes of data can be manipulated easily on the computer to give a slew of desired effects - right from production and distribution, and finally to how theatres present the finished product! All with a simple flick of a button!

Indian Film industry ranks number one in the World with 1000+films a year of which 125-150 are Hindi, 600 from South (Tamil/ Malayalam/ Telugu and Kannada) and rest from other languages. Till today over 65000 movies are produced in India.

India is different market as no theater owner would like to invest money like Rs. 15 to 20 lac in existing setup until and unless it is proven that the solution offered is much more beneficial and cost effective than existing system. And just because of this fact the D-Cinema have not moved fast but as per our business plan we are confident that we will be able to digitize approx 1500 theaters in next 3 years. The growth in 2nd and 3rd year will be exponential.

Interworld has drafted a digital cinema business model for India. The Company will finance a 100 digital cinema distribution and projection network initially. Under the proposal outlined by the Company, would install satellite dishes, projectors and serves at participating theatres, which would ink one year contracts with the option to buy the equipment after five years. Without interfering in the established relationship between exhibitors and distributors, the Company would charge each to use the equipment under a pay-as-you-go model. (Rs. 1 lac(Rs. 100000) = US$ 2225)

For more information please contact:

Mr. Man Mohan Gupta
Chairman, Interworld Digital Ltd.
eMail: admin@mmgupta.com
URL: http://www.interworld.co.in







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